A lot of space is being occupied by luxury tourism this year at Bit, the international tourism fair held in Milano.
Research was conducted on luxury tourism by a team in the Master’s program in Tourism Economics at Bocconi University, Milano. The exhibition explores the evolution of the concept of luxury, showing that increasingly it is less tied to material goods and closer to the experiences. The research tries to identify upcoming challenges posed by tourism industry needs, such as exclusivity and customization.
Parizvino, kushanya kwoumbozha hakuite kunge kwakatambura nekuda kwedambudziko rehupfumi. Pasi rese, anodarika chiuru chemabhirioni eururo anogadzirwa muchikamu ichi pagore, icho chi1,000 chinobva kumahotera, 183 kubva kuchikafu nechinwiwa, uye 112 kubva kunzvimbo dzinofamba nendege. Munguva 2-2011, chikamu chakakura pasirese ne2015%. Kune ese masere-euro anoshandiswa pakufamba, imwe inoenderana neumbozha.
Europe neNorth America dzinotora 64% yenzvimbo yepakutanga yekufamba kweumbozha, asi nzvimbo itsva dzine simba rekushandisa mari dzakawedzera mumatunhu mazhinji epasi. Semuenzaniso, Asia Pacific ine fungidziro yepamusoro yekukura pakati pazvino na2025.
Kune chikamu chikuru, chikamu cheumbozha chinoumbwa nevafambi vakazvimiririra (70%) vanoda kubhadhara rwendo rwakagadzirirwa. Ivo vanofamba mukirasi yekutanga uye yebhizinesi kana ndege dzepachivande, uye vanogara zvakanyanya mumhando yepamusoro (75%). Zviitiko zvinonyanya kufarirwa nevafambi ava ndezvi: gourmet dinner, kushanya, uye kudzidza hunyanzvi hutsva.
